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Hopocalypse Day: Beer Release & IPA Festival


BLACKOUT WARNING. Imminent and extended power outages may impact our entire community. Take action now to be prepared!

On February 1, 2020, seek shelter from the Hopocalypse at Drake’s Brewing Company between the hours of 1PM and 5PM PST. Access to alternative power, food and beer supplies, resources and training courses will be provided to those who wish to take an active role in their safety. Ample draft rations of HOPOCALYPSE DOUBLE IPA (Green Label) will be provided to all. Resources of HOPOCALYPSE TRIPLE IPA (Black Label) are dwindling and may only be acquired on a first-come, first-served basis.

Check on your neighbors! Our compound welcomes all individuals above the age of 21. Associate breweries providing liquid provisions will include:

  • Alvarado Street
  • Dunloe Brewing
  • Faction
  • Flatland
  • Ghost Town
  • HenHouse
  • Humble Sea
  • New Glory
  • Russian River
  • Temescal

Maintain your drinking habits, even without power, at our Shot In The Dark blind tasting booth, our Blacked Out sensory room and other training stations. Massively hopped brews will dominate the beer lineup, with several alternate options for those who are less hop-inclined.

As the Hopocalypse nears, communications may be disrupted. Acquire your entry to our safety compound before it’s too late!

Power Pack (GA) ticket holders will receive:
  • General Entry at 1PM.
  • One (1) standard issue emergency drinking glass.
  • Eight (8) resource tokens, each redeemable for one 4oz pour of malted beverage.
  • One (1) blackout blindfold training mask for sensory experiences.
Solar Charged (VIP) ticket holders will receive:
  • Priority Entry at 12:30PM, with unlimited tastings until 1PM.
  • Four (4) 750ml bottles of HOPOCALYPSE TRIPLE IPA (Black Label).
  • One (1) standard issue emergency drinking glass.
  • Ten (10) resource tokens, each redeemable for one 4oz pour of malted beverage.
  • One (1) blackout blindfold training mask for sensory experiences.
  • One (1) souvenir flashlight bottle opener.
Additional information will follow as current events unfold:
  • End of the world soundtrack curated by Children of the Funk.
  • Food rations will be provided by La Santa Torta. Other vendors to be announced.
  • Our brewery resource center will be open rain or shine.
  • All shelter seekers must be 21+. No canines or other creatures authorized.
  • No growler or rhinos fills permitted at this event.
  • Additional tasting tickets will be available for purchase.
  • Power Pack will cost $50 at the door if this event does not sell out prior.
  • Solar Charged package available during online pre-sale ONLY.
  • Free shuttle service to and from San Leandro Bart Station.